Services

Changing the Game in Digital Advertising

1.5 billion Data Points Daily Image

Driven by Data,
Measured by Results

Sub2 are experts in harnessing data, creative and technology to deliver successful Digital Marketing outcomes.

We help brands in Online Retail and Financial Services plus our Agency Partners to deliver market leading campaigns for Customer Retention and Lifetime Value, New Customer Acquisition or Branding.

Through our multi-layered datasets, attention demanding creative and purpose-built technology stack, we find you customers and prospects most likely to be in-market for the products you offer, including new customers others are unable to identify.

01

Data Driven Digital Marketing

Across Display Advertising, Social Marketing, Paid Search, Multi-channel Optimisation; Our in-house channel analysts take a collaborative approach to help you plan the right digital channel mix for your campaign that delivers the competitive advantage you need to thrive.

Data and Technology harnessed for consistently better results every time through accurate audience selection and Sub2’s Customer Data Platform (CDP).Our proprietary, data driven tech stack links directly to all the channels for successful multi-channel campaigns. Globally deployable, cloud based CDP solutions without the upfront capital investment, and available today.

We combine the right data to maximise the right creative, across all applications and using the best DSP’s, to match your brand requirements.

Display via a meta DSP

Display Ads
Google Shopping
YouTube Ads
Remarketing

Paid Social

Facebook logoInstagram logoTwitter logoTicktock logoSnapchat logoPinterest logoLinkedin logoReddit logo

Pay Per Click (PPC) Search

Software as a Service (SaaS)

Trigger emails - abandoned basket, product, category, back in stock, price drop, out of stock, homepage
Website personalised lightboxes. New/unknown users, repeat browse with no purchase
Identifying users against email addresses, using that data in other channels and for different reasons

02

Multi-Channel Marketing

Sub2 will run your campaigns simultaneously across multiple channels in a fully integrated strategy.

This helps savvy marketers switch their marketing focus from measuring campaigns by last touch attribution to measuring true marketing effectiveness and incremental growth.

Cross channel marketing reinforces success in each channel for better overall outcomes and delivers superior Return on investment and Return on Advertising Spend.

Omni-channel

Display
Mobile
Social Media
Email
Website
Checkout
Surveys

03

Future Proof Cookie-less Targeting

Sub2’s cookie-less data segmentation beats the algorithm – delivers 2-5x better outcomes in your favour against generic in-platform audiences.

Sub2 gives you access to customers and devices that you can’t otherwise target to ensure you maximise your return on Advertising spend in a cookie-less future.

Privacy friendly, fully compliant, data driven and game changing marketing guaranteed. Putting you ahead of the game now and into the future.

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The Impact Agency

Everything your company needs for better marketing outcomes

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